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Small Business Blog - daily small business software blog

:: Small Business Cyber Security Concerns Persist

08/26/2019
Online security was a big topic in the past week.

Of course, news broke mid-week about the big Capital One data breach. And we talked about how you can deal with that as a small business owner and entrepreneur. There’s a good chance your data was compromised in the attack in some way so be sure to do a little digging to find out how you should respond but not overreact.

And that brings us to another bit of news we learned this week, and that’s how small business owners feel about their own cyber security.

In the 2019 SMB Cyberthreat Study from Keeper Security, we learned that nearly 2/3 of small business owners do not feel threatened by a cyber attack. However, that same survey found that 2/3 of small business owners have been victims of a cyber attack in some way.

complete article

:: Facebook Just Revealed It Is Doing the 1 Thing a Brand Should Absolutely Never Do

08/23/2019
One thing brands should never do.

But it leads to something no brand should ever do: You should never assume that your customers feel the same way about your brand that you do. Your brand is how other people feel about your company, not how you feel about it.

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:: 11 Networking Tips When You Are Crunched for Time

08/21/2019
Regardless of your industry, if you want to thrive, then you need to network. Although you already know the catch: How can an entrepreneur or founder possibly fit networking into their already hectic schedules? Here are 11 tips to resolve the networking issue when you're crunched for time.

1. Make networking a habit.

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:: 7 Powerful Cash Flow Management Technologies to Keep Your Business Humming

08/19/2019
Several customers owe you money, but you have no idea when those payments will arrive. Meanwhile, your vendors and contractors are contacting you daily to pay your own invoices. For small-to-midsize businesses (SMBs), this is an all-too-common cash-flow conundrum.

A recent Kabbage survey of 500 successful entrepreneurs showed cash-flow issues are front of mind for SMB owners. Of the respondents surveyed, 63 percent said they are regularly stressed or have anxiety due to cash-flow concerns. Yet, respondents have run successful companies for an average of 10.5 years.

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:: A Harvard Study Found That 27 Top-Performing CEOs Use These 6 Strategies to Manage Their Time

08/16/2019
Time is said to be spent or invested. But without time management, it can also be squandered.

Is your to-do list constantly growing? Do you feel like there are not enough hours in the day to meet your family, work and social obligations?

For a business leader, time management is especially problematic given their magnitude of responsibilities and limited hours in the day. Lost time is not only never found again, but not managing it strategically harms the executive's well-being, effectiveness and organizational performance.

My team and I had the opportunity to lead coaching sessions for executives of public and private companies worth billions. And one thing is clear-- how you manage your time leads to success or failure.

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:: SBA raises revenue limits for small business certifications

08/14/2019
Effective Aug. 19, the Small Business Administration (SBA) is raising its monetary-based small business size standards for inflation by an average of 8.4%, an adjustment that the administration expects will allow 90,000 additional companies to participate in its loan and contracting programs. The SBA said that this increase could result in $750 million more total contracts awarded to small businesses and as much as $65 million more in small business loans.

In order to be considered a small business under current SBA guidelines, most general, heavy and civil construction companies cannot have more than $36.5 million of average annual sales receipts.

complete article

:: 7 Signs It is Time to Quit Your Business

08/12/2019
If time is the only resource that we cannot acquire, then spending your days trying to run a business you no longer love -- or that does not serve your needs -- is one of the biggest ways to squander our lives. With that in mind, here are the seven signals and truths that indicate it might be time for you to find something else to do with your precious life span:

1. Your dreams have stopped.
Remember back when you were so excited about your business? You went to bed thinking about it. Brainstorms popped into your head at the dinner table. You told everyone who would hold still to listen. Maybe you dreamed you would take over or revolutionize your industry or imagined the lifestyle this little baby company of yours would grow up to afford you. If now it is  just about making it through the day -- or even more stressful, making it through payroll -- it could be time to consider doing something else.

complete article

:: Small Business 401(k)s: How to Take Advantage of the New DOL Rule

08/09/2019
If you own or are employed by a small business—and are among the approximately 38 million people in the U.S. with no access to a retirement plan at work—you may be interested in a new U.S. Department of Labor (DOL) rule set to take effect Sept. 30, 2019.

complete article

:: How to Optimize Your Small Business Website For Voice Search

08/07/2019
If you want to ensure new customers are able to find your business, then you need to know how to optimize your business for voice search, which is becoming one of the most popular ways of searching.

Voice search is not quite taking over the search world yet—but it is getting closer. Last year, more than half (58%) of consumers used voice search to find local business information, according to BrightLocal’s Voice Search for Local Business Study 2018. Almost half (46%) of voice search users searched for a local business daily; 28% used voice search to search for a local business about once a week.

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:: The Connection Between Goals and Self-Confidence

08/05/2019
One of the main conclusions Brian Tracy has come to from his years of study is that self-confidence is key to what you can accomplish.

If you have a good amount of self-confidence you will be more likely to try more things. If you are constantly trying more things, that means you're likelier to accomplish more things, since success is often just a measurement of odds.

complete article

:: 6 Simple Steps for Getting Things Done at Your Small Business

07/05/2019
Your 6-Step Guide to Successful Project Management

1. Define your goal and get buy-in from all project team members.

As you do this, you will want to determine each team member’s role and responsibilities. In this step, also consider how the project will affect your company and how you’ll measure the projects impact.

2. Determine the project deliverables.

What key tasks do team members need to accomplish to move the project along the path to completion? You will also need to identify which deliverables depend on other deliverables, so you can establish a timeline that puts tasks in a logical order.

complete article

:: How to Protect Your Small Business from Malware

07/03/2019
When running a small business, there are a lot of things to focus on. Making sales, finding new customers and motivating your employees are among them; however, keeping your business secure from cyberattacks might take precedent over of all of them.

complete article

:: Seven Ways To Save Time With Small Business Automation

07/01/2019
Running a small business may not seem too challenging from a distance. After all, it is a small business, so how much operational and management work could there be? But since I started my own agency, I’ve realized that running a small business or firm is not as easy as it looks.

The good news is that there are plenty of best practices small businesses can follow to save time and manage their tasks more efficiently with the help of automation.

complete article

:: What is a Micro Influencer and How Can They Benefit Your Small Business?

06/28/2019
Micro influencers are social media personalities with anywhere from 2,000-50,000 followers. The numbers vary depending on the source, but their importance is universal. They are a great cost efficient way to provide targeted advertising for small businesses with limited budgets

Here is what you need to know about how these people can benefit your small business.

complete article

:: More Than 150,000 U.S. Small-Business Websites Could Be Infected With Malware at Any Given Moment

06/26/2019
Small-business owners were victims in 43 percent of data breaches tracked between Nov. 1, 2017, and Oct. 31, 2018, according to a 2019 Verizon report. The report tracked security incidents across all industries, but the most vulnerable sectors this year were retail, accommodation and healthcare.

What does the issue look like on a national scale? If we take the sample size of infected sites SiteLock said they found in 2018 -- approximately 47,244 out of 6,056,969 checked -- and apply that percentage to the country’s estimated 30.2 million small-businesses websites, minus the estimated 36 percent that do not have one, then we can loosely estimate the amount of infected small-business websites to be around 150,757.

complete article

:: A Cisco Router Bug Has Massive Implications for Small Businesses

07/24/2019
Secure-computing engineers generally view these schemes as sound in theory and productive to deploy. But in practice, it can be dangerous to rely on a sole element to act as the check on the whole system. Undermining that safeguard—which has proven possible in many companies implementations—strips a device of critical protections. Worse still, manipulating the enclave can make it appear that everything is fine, even when it's very much not.

complete article

:: 13 Must-Have Words to Include In Your Resume

07/22/2019
Diction or word choice is important when it comes to drafting your resume, not just to ensure that your resume is reviewed positively by software, but also because you want to wow recruiters with your skills, competencies and relevant credentials.

complete article

:: A Study of 3,526 Companies Shows 1 Decision Makes Startups More Successful. Most Founders Do the Opposite

07/19/2019
Surprising new research from NYU and the Wharton School shows that entrepreneurs who start a business on their own are likelier to succeed than those who do so with one or more partners.

That's pretty much the opposite of what most aspiring founders would guess. After all, you can't be good at everything. You might be a marketing expert but not know how to manage cash flow. Or you might good at building great products but bad at setting prices for them. So you team up with someone who's strong in the areas where you're weak, and you start the business together.

This reasoning seems logical, and it is how most people--even experts--see entrepreneurship. In fact, it is such an ingrained belief that VCs and other investors routinely choose to fund companies founded by teams rather than those with a solo founder.

complete article

:: 12 Small Business Podcasts That Will Help You Sell More

07/17/2019
Running a business is often about setting goals and putting in the long hours and hard work to achieve them. Regardless of what type of business you run, it’s likely that selling more has a frequent, if not long-term, place on your to-do list. It’s a goal that requires staying up to date on new techniques, honing strategies, and being in touch with the latest industry news.

complete article

:: How to Improve Your Small Business Cybersecurity in an Hour

07/15/2019
Statistics show that cybersecurity is a legitimate threat to small businesses, but small businesses don't always act on that knowledge. According to the 2018 Small Business Cybersecurity Report, 47% of small businesses experienced an attack in the past 12 months. Cybersecurity is a serious concern, yet the report shows only 52% of businesses have a cybersecurity strategy.

complete article

:: 8 things you should know before starting a small business

07/12/2019
There are dozens of small things to keep in mind before calling yourself an entrepreneur: Have you found a good accountant? What's your niche? Who are you bringing onto your project?

complete article

:: Still Living Paycheck to Paycheck Despite Having a Successful Business?

07/10/2019
Many small business owners show skill earning money. But still fall short when it comes to managing it. Sure, they may have built a successful company. But too many still live paycheck to paycheck.

complete article

:: How To Start Your Small Business On The Right Financial Foot

07/08/2019
Every year, more than 400,000 entrepreneurs launch small businesses in the United States, many driven by the desire for ownership and independence. Local mom-and-pop shops, online services, food trucks — the skys the limit.

But taking on a new business is a lot of work and risk. According to the Small Business Association, over 20% of new small businesses fail during the first year of operation.

complete article

:: Secrets of Building a Small Business Website Revealed

07/05/2019
About one third of small business owners still do not have a website. Some might not want to invest in the cost. Others might think they can get by with just a Facebook page or Google My Business Profile. And a few may even feel like a website is not relevant for their business if they do not sell anything online.

But a website can benefit nearly any small business. Even if you do not sell products or services online, it can help to direct people to your location, get your business in front of more potential customers through search and provide some credibility for your brand.

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:: 6 Things to Know Before You Start a Small Business

07/03/2019
Many people dream of owning a small business. Owning a company is ideal for people who are naturally creative, are visionaries, and want freedom from the daily toil of a corporate job. However, launching a small business is not solely about having enough capital or a great idea. A would-be entrepreneur should also have the courage to take risks, a great imagination to be innovative, and the self-discipline to sustain the work needed to attain set goals. Here are some important considerations to think about before launching a small business.

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:: 10 Key Steps To Building A Great Small Business Website

07/01/2019
Whether you are a freelance photographer, own a hardware store, or have another type of small business, a great website is essential for your companys success. As a webmaster who has worked on building or marketing over 100 small business websites, I know what it takes to create great and engaging business websites.

If you are looking to build a new startup website or make your current site more effective, here are 10 key steps to getting started and helping your small business website compete effectively in the online marketplace.

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:: 5 Reasons Your Small Business Needs Insurance

06/28/2019
Being a small business owner puts you in control of your destiny, but there are major costs that go along with being the boss. With licences, office rent, and staff payroll to deal with already, some aspiring entrepreneurs shrug off the idea of purchasing business insurance in the start-up phase.

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:: How to Escape From the Prison of Negative Thinking

06/26/2019
If you want to change your circumstances, you need to change the way you think. You have to stop believing that you are stuck in your situation and passively accepting that you’re incapable of doing anything about it.

Many people allow themselves to be caged by their fear and anxiety. For these people, an inner critic always seems to be whispering in their ears, keeping them from succeeding. The truth is, negative thinking will shackle you to a life that’s both mediocre and unfulfilling. If you want to stretch yourself to your fullest potential, you need to escape your self-imposed prison of negative thinking.

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:: How to Make Your Small Business Website Really, Really Effective

06/24/2019
Most small business owners today know that they need a website. But what many fail to realize is that their websites need to be more effective.

A website is meant to attract consumers to your business. But what do those consumers do once they land on your website? Maybe they give you a call or pop into your bricks-and-mortar location some time. And, sure, that’s all fine and dandy. But even better than that, your website itself can actually generate leads and sales for you with just a few simple tweaks.

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:: Is The Small-Business Mindset Holding Back Your Marketing?

06/21/2019
I started my first business out of my university dorm room, and like most startup business owners, I had to be resourceful and use whatever tools I could afford. Thus, I taught myself how to use Photoshop and I designed my own business cards, my own logo and all of my own marketing materials — and they looked bad. Unfortunately, friends, family and everyone who I marketed my startup entertainment business to knew that my branding materials looked bad — except for me.

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:: 3 Ways Your Small Business Can Reach New Customers

06/17/2019
Grow or die.

It sounds like the title of a rap song, but its actually the business idea that if your company does not grow, it is probably not going to make it. The reality is that you don't need to get bigger. What you need is a stream of customers to replace the ones that move, buy from you a little less, or have other life circumstances that change the level of business they do with you.

Yes, it is nice to add business and grow.

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:: Should Your Small Business Consider a Coworking Space?

06/14/2019
As your small business grows, it will eventually become too big to run out of your home. With steady clients coming in or an expanding workforce of people you have hired, you probably don't want to keep conducting business in your basement or at your kitchen table.

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:: Google Spent 2 Years Researching What Makes a Great Remote Team. It Came Up With These 3 Things

06/12/2019
There can come days, however, when it all feels the same and very old.

That is when we steel ourselves and insist on being creative.

complete article

:: Small Business Guide to Chatbots & Facebook Messenger Marketing

06/10/2019
Chatbots are all the business buzz – and for good reason.

They give customers of any-size business critical answers to pressing questions quickly.

They can:

Boost your average order value.
Accelerate the buyers’ journey.
Reduce your customer service costs.

complete article

:: 59% of Small Businesses Use Video for Advertising, Survey Finds

06/07/2019
A new report finds that a good number of small businesses (29%) are spending somewhere in the sweet spot of  ($750-$2499) monthly to get the data needed for good online advertising results.

WordStreams Online Advertising Landscape in 2019 report also found that only 10% of the respondents had a monthly advertising budget less than the low end plateau for effectiveness of $750 monthly.

complete article

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