:: Keyword Research
May 31, 2004 - June 1, 2004
When optomizing a website it is important to
do your homework on keywords. If you optimize
for a phrase but the phrase is rarely searched
on your site is unlikely to receive significant
traffic. Make a list of the words and phrases
that you feel represent your product or service
and enter them into the following sites, to
generate a list of popular keyword phrases.
Google - https://adwords.google.com/select/main?cmd=KeywordSandbox
Overture - http://inventory.overture.com/d/searchinventory/suggestion/
Word Tracker - http://www.wordtracker.com
:: Inc. 500
May 28-29, 2004
The Inc. 500 recognizes the 500 fastest growing
private companies in America. Since the list
began 22 years ago, it has become the leading
barometer of entrepreneurial vitality in the
U.S. It is seen by more than 1.5 million readers
annually and receives wide press coverage.
The 2004 Inc. 500 application is now available.
May 26-27, 2004
is back up and running. Slight modifications
have been made but the site allows you to search
on terms, results returned are Google's and
show the sites PR in addition to its position.
:: Article - Email Management
May 24-25, 2004
If you utilize a computer at home or work it
is likely that you use email. Email is an electronic
message that is sent from one computer to another
following a specific protocol (Simple Mail Transfer
Protocol or SMTP). As email's popularity has
grown so too have the inherent problems with
email. .... more on Email
:: Article - The Value of Online
May 21, 2004
There are literally thousands of online forums
that cover a wide range of topics. Forums provide
individuals, who share a common interest, with
a meeting place for open discussion, and a great
gathering spot for "water cooler" talk. When
used properly forums can be an excellent business
tool and resource. By providing well thought
out, helpful responses posters can develop a
reputation as an industry expert. Establishing
a reputation within forums will eventually lead
to solid business contacts and relationships.
.... more on the Value
of Online Forums
May 20, 2004
Consider establishing business goals that can
be defined and refined as your business changes.
Adhere to a schedule and modify the schedule
as your business needs change. Define both short
and long term goals, by having a clear understanding
of what you want to accomplish you will be able
to effectively measure your successes along
:: Forum Directory
May 17-19 2004
As we've seent he popularity of the Small
Business Forum grow we've reached out to
other forums. Creating a forum directory, with
specialized forums. Send us an email if you
have any additions for the Small Business Forum
May 15-16, 2004
Businesses and individuals alike have all grown
to rely on computers. The reliance is never
more apparent than when something happens to
the horrid little box that makes our lives easier.
We expect computers to react a certain way,
in certain situations. It nearly always comes
as a surprise when the beloved little box, know
as a computer, refuses to boot up. Probably
even more shocking, is the dawning that we've
neglected to backup or prepare for the unforeseen
disaster that has just been thrust upon us.
..... Prepare for a computer
:: What Not to Do!
May 13-14, 2004
Black hat search engine optimization, is the
term for tricks employed to increase search
engine ranking. The tricks are considered spam
by search engines and will increase the likelihood
of sites being banned from the index. In order
to ensure that you are not penalized become
familiar with black
:: Marketing Extremes
May 12, 2004
If you read the Small
Business Forum you've likely read the story
about the gentleman selling his ex-wifes wedding
dress on ebay for three times its cost. The
gentleman had a very funny sense of humor and
continued to be self-deprecating attracting
hundreds of thousands of visitors to the auction.
He has taken his sense of humor on the road
after his wedding dress launch see the Wedding
:: Search Engine Contest
May 11, 2004
Search engine optimization experts are having
fun with Google over the next two months. Self
proclaimed search engine experts are having
a contest read this article to get up to speed
:: Report Software Piracy
May 10, 2004
There are several kinds of software piracy.
One kind of software piracy is hacking into
software and disabling the copy protection.
Software pirates then distribute or sell the
hacked software. The developer does not receive
any money for the software the hacker distributed.
This is an infringement on the developer's copyright.
Another technique used by hackers is to illegally
obtain a registered copy of software. Pirates
purchase the software once and use it on multiple
computers. Purchasing software with a stolen
credit card is another form of software piracy.
Unfortunately there are many kinds of software
piracy that has slowed the industry's growth.
If you know of an individual or business pirating
software please consider reporting it ... 1888nopiracy.com
:: Holiday Pre-Planning
May 6-9, 2004
First off happy mother's day to all the small
business Mom's. These holidays occur on a regular
basis but few busineses take advantage of the
minor holidays as a way to increase business.
Nearly every business can use these holidays
to promote specific products or discounts. Lets
think for a moment. How can you use the holiday
to a business advantage? Here are some ideas
for future holidays:
- buy one for yourself, get one free for your
- for the month of may Mom's receive a 10% discount
- all Mom's receive flowers with the purchase
of (fill in the blank)
- 1/2 price for Moms
- an extra $ 10.00 gives your Mom membership
- a box of chocolates for your Mom if you upgrade
- a $ 5.00 donation is made to Mothers Against
Drunk Driving with every purchase
Clearly the offers can be modified to suit
nearly any business need or holiday. Take this
as the opportunity to celebrate the holidays
with your customers!
:: Vote for Your Favorite Software
May 5, 2004
Voting is now open for the People's Choice awards.
The voting for the 2004 SIAF People's Choice
Awards has begun!! The Shareware Industry Award
Foundation honors software that is considered
the 'best' by users. Vote for your favorites!
Voting will continue until 12 Noon MDT on May
31st. 2004. Voting sites are on CNET, Simtel,
and Tucows, as well as on the SIAF site.
The voting link to use is: Vote
:: Collection of Tools
May 4, 2004
Engine Tools includes collection of free
PHP based tools that were created for the Internet
community. The Google Adsense charts are really
impressive. Track historical search engine result
placement data for any keyword/URL combo you
choose. The site really contains some powerful
:: Forum Directory
May 3, 2004
We are working on creating a forum directory!
If you know of any forums that should be included,
they should be active and contain quality information.
The forum directory will be focussed on marketing,
business forums, and software forums. Email
us your suggestions!
:: Marketing Resource
May 1-2, 2004
While the focus of this site is on software
marketing, nearly any webmaster will benefit
from the sites content and articles. Software
Marketing Resource is a free site that contains
information related to search engines, general
marketing and promotion.