:: Republish Articles for Online
If you are looking for website content,
consider republishing articles. There are a
large number of marketing related articles available
on the Small Business website. The articles
are offered for free use in your ezine, print
publication or on your web site, so long as
the author resource box at the end is included.
:: Online Shopping
Holiday shoppers in the United States
had spent $25 billion online during one week
ending 16 December and electronics and clothing
items were their favourites. This represents
a 25 per cent increase over the same period
:: Holiday Prep Guide for Small
Small businesses people are an enthusiastic
bunch. As a group they are less likely to take
time away from their businesses, partly because
they want to stay in touch with the business,
but partly because there is often no one else
available to take care of things while they
get away. During holiday time however, the need
to spend time with family and friends can take
precedence and leaving the business behind becomes
a necessity. If you're really going to put the
operation on autopilot, there are several things
you can do to make sure you won't return to
Holiday Prep Guide
:: Tips for Starting
A Small Business
Have you been dreaming of getting
out of the rat race and starting your own small
business?If so, your dream has become a reality
for thousands of people across the U.S.
New small business owners often have similar
questions such as Will I be successful? Do I
need a mentor? What help is available? What
will this cost me?
:: Small Business Top 10
We've created a list of Top 10 Small
Business Resources. Check out who made the list!
10 Small Business Resources
:: Marketing Opportunities
for Small Businesses
Marketing online has become fiercely
competitive. Marketers are attempting to unravel
and decipher online marketing to succeed. Some
argue that there should not be a distinction
between traditional (off-line) marketing and
online marketing. Others feel that concepts
applied to mail order work well on the web,
while still others argue that online marketing
is a breed of its own and what works in one
arena may not work in another. While some standard
practices like "above" the fold, hold true in
both print and online copy, it is rare that
you see the printed type face on the web the
same as in printed advertisements.
Regardless there are traditional forms of advertising
that are viable and make sense to use on the
web but many marketers do not.
These undervalued marketing opportunities are
not the end-all be-all but are great supplemental
channels that compliment strong online marketing
Undervalued Marketing Opportunities
:: Yahoo Purchased del.icio.us
According to reports Yahoo! purchased
del.icio.us a popular social network that uses
tagging. Users identify information using specific
Will be interesting to see how Yahoo! integrates
tagging into their search.
:: Search Engine
Search Engine Journal’s 2005 Search
The Search Engine Journal’s 2005 Best of Search
Blogs Awards nominations are in and its time
to start voting (well, really rating) your favorite
search engine blogs. Please review the following
search blogs and rate them on a 1-10 basis, 10 being
:: Another Small Business Blog
This Small Business Blog looks quite interesting.
Small business failure rates are alarmingly
high for several reasons. The truth is; some
small businesses just gets "blown out of the
water" by well-organized aggressive competitors.
Others are guilty of misreading what it is the
market really wants. And, then there are those
who simply fail on the basics or fail to seek
(or act on) small business advice.
:: New Yahoo Submit
Yahoo! has launched a new submit. Allowing businesses or
individuals to submit RSS feeds.
:: Tips from Axandra for Decent
Your web site should have a certain
The older a website is, the less dramatic
are the fluctuations with each algorithm change.
If your website has a certain age and if the
content of your website has regular updates
then search engines know that it's worth to
list your web site because you'll probably still
be around tomorrow.
Your web site should have good content
Search engines want to redirect web surfers
to web sites on which they can find useful information.
The more content your website has, the better
you'll be listed. It's very difficult to get
good search engine rankings with a website that
has only a few pages.
Links from other sites are still important
The more websites link to you, the more important
is your website. Of course, you shouldn't link
to every Tom, Dick and Harry and the other sites
that link to you should also be related to your
Consider how the link popularity principle
was originally meant: you think that another
website is a great resource and then you link
to it. If you get links like that, you'll get
solid search engine rankings.
Make it easy for search engines to index
Many websites have great content but it is
nearly impossible for search engines to index
them. If you want high search engine rankings,
you should make it as easy as possible for search
engines to index your site.
Quality Site Ranking Tips from Axandra
:: Why Educated Consumers
are Better Customers
Not too long ago, a colleague asked
me why we invest so heavily in consumer education.
We have made a conscious decision to spend marketing
dollars on consumer education for a very simple
reason. Educated consumers are simply better
Lets take a closer look at why educated consumers
are better customers.
:: TIMES Coolest Websites
Time Magazine has posted what they consider
the top 50 websites in predetermined categories.
Surprisingly there are a lot of unknown sites
on the list.