04/19/2017
On Tuesday, independent tech publisher No Starch Press found out that Amazon was selling counterfeit copies of Python for Kids, one of its popular programming books. A concerned customer alerted Bill Pollock, the founder and publisher of No Starch. He immediately knew what he was up against, because Pollock has dealt with this problem before.

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04/17/2017
Chances are, your business goes through a fair amount of paper. Even if you have tried to go paperless or cut back on printing hard copies of documents, you likely have some paper products that need to be disposed of.

But instead of just throwing away all of that paper, your business can recycle it. Recycling paper comes with many potential benefits and is relatively easy. Here are some tips for recycling paper in your small business.

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04/14/2017
Digital marketing is a very broad term that includes website design, social media, online advertising, email advertising, SEO and more. This can be extremely confusing to the local business owner simply looking to attract more eyeballs on their site. They are typically too busy running operations to investigate which digital marketing strategies work best for their business.

In an effort to help local business owners such as restauranteurs, dentists, doctors, lawyers and any other service provider, I have put together the digital marketing strategies that all local businesses should adopt in 2017.

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04/12/2017
It is generally assumed that millennials are seeking jobs in coastal cities — New York, San Francisco, Los Angeles.

But new data from Indeed.com shows that millennials looking to work for small businesses are actually narrowing their searches toward inland cities.

Cities Where Millennials Want to Work for Small Businesses
In fact, when identifying metro areas where millennials are most often looking for work at small businesses. Oklahoma City topped the job board’s list, not L.A. or New York.

This is the latest crop of data looking at generational trends among job seekers.

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04/10/2017
A social media presence is considered a necessity and not a luxury.

Having a presence on social media has become an absolute must for almost all business ventures.

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04/08/2017
Sears built its business dominating catalog sales, fulfilling the pre-smartphone on-demand demands of its clientele. This revolution in direct-to-consumer sales created loyal customers, a nationwide network of stores and decades of profit. Times became more challenging for Sears following the rise in popularity of Walmart, which offered similar goods for cheaper prices, and Amazon, which led the charge on ecommerce, and has spent billions of dollars on capitalizing on fast delivery.

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04/06/2017
In a technology climate riddled with ransomware and other threats, there’s no room for complacency.

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04/04/2017
When it comes to retirement and succession planning, a recent Wells Fargo/Gallup Small Business Index survey suggests that business owners are not necessarily as prepared as they ought to be. Seventy percent of business owners surveyed say they do not have a formal written plan in place outlining what they will do with their business if they decide to retire or can no longer continue working.

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04/02/2017
Tech startups can help optimize retailers' in-store operations and customer experiences, enabling them to keep up with competition from e-commerce companies. This category includes hardware and software such as sensors that track foot traffic, interactive tablets that boost customer engagement, and mobile point-of-sale applications.

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