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:: Best Search Marketing Blogs

Attempting to stay current on the latest search engine algorithm changes or search optimization tactics can be overwhelming for webmasters attempting to juggle it all. With this in mind, we have put together a list of the industrys best Search Marketing blogs. These blogs are current and discuss important issues related to search engine optimization and search marketing.

:: Directory Submissions That Matter

Links from different directories have different values. A webmasters time is limited, and most webmasters want to get the biggest bang for their bucks. So where should they start when it comes to directory submissions? Search engines assign value to links from the various directories differently, so how do you spend your time where it matters most?

Directory Submissions that Matter

:: Web Rules Changing for Big Business

Federal guidelines for what type of information companies can provide on their official Web sites have not been updated since 2000. On Wednesday, the Securities and Exchange Commission voted unanimously to modernize its rules to fit in with an increasingly digital economy.

Under the revamped rules, which have not yet been released in their entirety, information posted on a company Web site does not necessarily have to comply with Sarbanes-Oxley rules relating to a companys disclosure controls and procedures.

The rules also provide clarity on how companies can: provide access to historical or archived data without it being considered reissued or republished every time it is accessed; link to third-party information or Web sites without having to adopt that content for liability purposes; and use summary information in the context of the securities laws antifraud provisions.

Meanwhile, Web sites no longer have to include a printer friendly version of all their documents so sites can include more interactive and dynamic features, the SEC said.

:: Four Kinds of Links

Links are an important component in an online marketing campaign. Websites usually need a significant number of quality links to perform well in organic search rankings. Once upon a time, high-quality links were plentiful. But with the growth of the web, and an ever-increasing number of competing websites, garnering link love and attention is a time-consuming and tedious process.

Four Kinds of Links

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