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Small Business Blog

daily small business software blog

:: Review of Social Bookmarking

PC Magazine posted an interesting  review of Social Bookmarking and it's impact on Web 2.0. Long term if surfers are determining quality Content will truly be king.

Somewhere between Web and desktop search engines lies a new breed of "community" search engines—sites where users share among themselves the bookmarks they've created and content they've encountered. Such sites can cut through the clutter that a typical Google search might return by adding the human element.

:: Expanded AdWords Options

Invites have gone out to AdWords advertisers asking them to create longer ad copy. The copy lengths are 110, 140, and 200 characters. Google's initial studies show longer copy results in a higher click through rate.

More on Google AdWords
More on Google AdSense

:: Online Backlink Tool

WeBuildPages has posted an interesting online web tool that traces unique backlinks and the anchor text used. Simply enter the url and the site produces a listing of the backlinks along with the text used to link to the site.

Backlinks Tool

:: Google Helps Snare Suspected Murderer

A realtor in Ohio used Google to search for information on a prospective tenant, and found the applicant's boyfriend was a wanted man. in Columbus reported the capture of one of America's Most Wanted in a case where a 51-year old man was killed by a suspected drunken driver in May 2004.

:: Wikipedia founder admits to serious quality problems

Yes it's garbage, but it's delivered so much faster!

Encouraging signs from the Wikipedia project, where co-founder and überpedian Jimmy Wales has acknowledged there are real quality problems with the online work.

Criticism of the project from within the inner sanctum has been very rare so far, although fellow co-founder Larry Sanger, who is no longer associated with the project, pleaded with the management to improve its content by befriending, and not alienating, established sources of expertise. (i.e., people who know what they're talking about.)

Meanwhile, criticism from outside the Wikipedia camp has been rebuffed with a ferocious blend of irrationality and vigor that's almost unprecedented in our experience: if you thought Apple, Amiga, Mozilla or OS/2 fans were er, ... passionate, you haven't met a wiki-fiddler. For them, it's a religious crusade.

Complete Article - Wikipedia Results

:: Sloganize...

Very funny sloganizer! Simply enter a word or phrase and it will be sloganized and displayed in large characters above.

:: What is Creative Commons?

Creative Commons is a nonprofit organization that allows artists, authors, publishers and musicians the option of creating and defining a flexible copyright for their creative works. Creative Commons was officially launched in 2001 by a group of intellectual property experts, lawyers and web publishers. Creative Commons licenses cover art, music, and writing, but is not designed for software.

A Creative Commons license allows creators to place conditions on their copyrights.
Complete Article - What is Creative Commons

:: What Goes in a Business Blog

Tim Yang has a good blog about what kinds of content small business owners should include in a blog.

Issues the company itself is dealing with
New product ideas
Marketing ideas
Small business issues
Practical tips
References and links to other articles

As well as:

Letters from readers/customers
Solicitations for feedback on product issues
Solicitations for feedback on marketing issues (RevenueRoundtable)
Consumer/Customer meetups
Reviews of related books/websites/articles (RevenueRoundtable)
Industry/ethics issues (RevenueRoundtable)
Social issues (SkyeCreative)
Consumer issues (RevenueRoundtable)
New products (DenaliFlavors)
New press coverage (DenaliFlavors)
Announcements of new clients
Announcements of new locations/outlets
Announcements of new employees
Announcements of new partners or suppliers (SkyeCreative)
Conferences and other upcoming events that business representatives will attend
Customer/Service policy changes or new policy issues
Case studies

:: Targeted Ads Go Live with Yahoo

Yahoo has just announced that the beta version of its new Yahoo! Publisher Network is finally available. The Yahoo competitive reply to the wide dominance Google AdSense for the delivery and distribution of the Long Tail of ads. That is advertisements from small and medium sized publishers targeted for delivery through micro, small and medium sized blogs and web sites.

:: Interesting Analysis of Outsourcing Business Plans

Planware makes a compelling argument for businesses NOT to outsource their business plan.

Compelling reasons as to why a startup should never outsource the preparation of its business plan.

It's the process of creating the plan that's important not the end document. When you share your business plan with an investor or venture capital firm, they want to see something coherent and learn about a smart business, but just as importantly, they want to know that your team can sit in a room and hammer out a single, unified vision of your company, one that covers all the major bases, from marketing to defending your intellectual property, cost of sales analysis to partnership ideas.

:: The 10th Annual Webby Awards Kicks Off Call for Entries

Capping a decade that saw the web change the way the world works and lives, The 10th Annual Webby Awards today kicked off its annual call for entries with new blog, podcast, and video categories that reflect the web's expanding influence.

Proclaimed "the online equivalent of an Oscar" by the New York Times (June 21, 2005), The Webby Awards is the leading international honors for web sites and the innovators behind them. To get in the running for the 10th Annual Webby Awards, companies, agencies, organizations, and individuals must enter online at The early entry deadline is October 28.

"The 10th Annual Webby Awards represent an extraordinary opportunity to celebrate the evolution of the web from an esoteric medium to the driving force shaping popular culture, business, and society today," said Tiffany Shlain, founder of The Webby Awards. "As the web enters its second decade as an integral part of everyday life, our expanded categories recognize those who are pushing the web in exciting new directions."

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