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Free Website Content
Building an Image with a Logo
Logos
By Sharon Housley
Website design can be elusive to even
creative individuals. Sadly some webmasters do not realize
their incompetence and they post websites that have
grainy graphics and turgid colors. If you are one of
these webmasters and have seen the error of your ways,
consider this. Your website is a sales tool. A professional
layout and design can significantly increase sales and
conversion rates, gaining you customers. Businesses
can greatly benefit from a professional and unforgettable
logo that sets them apart from their competition. Logos
are not just fancy graphics that adorn websites or letterhead,
logos are a representation of a businesses' philosophy.
Logos are a critical component of brand development.
Many webmasters do not realize that all
images on the web are copy written and it is in many
cases illegal to use an image that you find on the web
without properly licensing it. Fortunately, for the
graphically challenged websmasters there are a whole
host of resources available to assist with web and graphic
design. There are logo websites where you can purchase
a single logo for a fixed fee, or subscription websites
that allow you to purchase a subscription and download
multiple logos. The logo is often the starting point
for web design. Many webmasters use the companies logo
to develop the website, the rest of the design evolves
around the logo.
Custom logo design can cost from $ 100
to over $ 1000 depending on the logos complexity and
the number of revisions required. As a result, buying
a stock logo can offers substantial savings, for a small
business starting out.
Fortunately for graphically challenged
webmasters there are a number of websites through which
webmasters can purchase a logo:
Logo Search
On Logo Search, website visitors can navigate through
the logos using categories. The Logo Search website
also has a search function allowing visitors to use
keywords to locate specific color logos or logo styles.
Visitors can purchase a single logo or they can purchase
a subscription allowing them to download an unlimited
number of logos for a specified length of time. Each
download contains the image in a variety of format allowing
webmasters flexibility. Webmasters can subscribe to
an RSS feed so they are notified when new logos are
posted and available for download.
http://www.logo-search.com
LogoStick
Logo Stick is a web based tool that allows webmasters
to use logo templates and design software, to create
custom individualized logos. After the logo is completed
it can be downloaded from the website. The online logo
design software lets website visitors select from a
variety of symbols, fonts and colors, so that webmasters
can create a unique look. Unfortunately if your issue
is a lack of creative talent, this solution may not
be a good one.
http://www.logostick.com
LogoMaid
LogoMaid contains a selection of more than 3300
unique and non-unique logos. Logos are sold individually
and vary in price from $ 25.00 for a non-unique logo
to $ 200 for a unique logo. Subscriptions to the LogoMaid
website are not available. http://www.logomaid.com/home.php
Check the Rules!
If you purchase a logo be sure that you completely read
the licensing agreement. Some agreements may restrict
resale of the logo and you want to be aware of that
if you are a webmaster reselling your services.
Image matters by using an eye catching
logo you will retain your website visitor's interest
and instill confidence that you are a professional organization.
About the Author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com
software for creating, editing, publishing RSS feeds
and podcasts. In addition Sharon manages marketing for
RecordForAll http://www.recordforall.com
audio recording and editing software.
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This article may be used freely in opt-in
publications and websites, provided that the resource
box is included and the links are active. A courtesy
copy of the issue or a link to any online posting would
be greatly appreciated send an email to sharon@notepage.net
.
Additional articles available for publication available
at http://www.small-business-software.net/free-website-content.htm
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